Life Care Services Leadership

Life Care Services is dedicated to providing services and programs that provide the setting so that each resident lives the way they want – satisfied, secure, confident and active. To achieve this, the leadership of Life Care Services calls upon their own experience learned from the time they worked in a community. Additionally, Life Care Services makes a commitment by having staff at a corporate level champion various initiatives and educational programs for community-based employees. What this means to the residents who live in a community managed by Life Care Services is consistent, high-quality services and care.

Joel Nelson
Joel Nelson, LCS President and CEO, discusses the aspects of senior living and the trusted experience of the LCS Family of Companies.

joel_nelsonBeginning with the start of Joel’s professional career in the operations of a retirement community, he has been committed to the delivery of services that provide high resident satisfaction. As Joel became an executive director and during the time he was the director of operations management for Life Care Services, An LCS Company, he focused his attention on exceeding the expectations of residents who live in communities managed by Life Care Services. Now as president of LCS, Joel remains steadfast in assuring residents and their families that living in a community managed by Life Care Services is the best decision they could make.

Joel is responsible for the day-to-day operating activities and ensures the company vision, strategy, and financial plans are successfully executed. Joel is responsible for leading the company’s three senior living management divisions within Life Care Services, and LCS Real Estate and LCS Development business lines.

Exline_RickRick joined the company in 1978 and is executive vice president/senior managing director of life plan communities for Life Care Services, An LCS Company. He is responsible for oversight of the company’s life plan community management services. Rick’s expertise is leading the operations of senior living communities so they run more efficiently, effectively and profitably. He joined Life Care Services in 1978 as an administrator in training and rose through the organization in various leadership positions before assuming his current position in 2011. Rick serves on the board of managers for Life Care Services, the board of directors for LCS Holdings, Inc., executive leadership and senior living management teams. Rick is also a trustee for the Company’s 401(k) benefits program. He holds dual bachelor’s degrees, one in business administration from Simpson College and one in health care administration from Oklahoma Baptist University. He is also a graduate of the Executive Institute at The University of North Carolina at Chapel Hill. Rick has been a featured guest speaker at LeadingAge and other various state and national trade associations.

Chris Bird headshotChris is a respected leader in the field of senior living with a track record in leading operations, building occupancy, fostering capital partner relationships in the real estate and developing new business. Most recently, he has served on the Brookdale Senior Living leadership team as division president. Prior to joining Brookdale, Bird spent seven years working at Marriott Senior Living Services, which was later acquired by Sunrise Senior Living. He has had the opportunity to serve seniors since 1996. As leader of Rental, Chris will focus on meeting the needs of the residents, helping associates with engagement and achieving their goals, and delivering the bottom line for owners and shareholders. Chris holds a Bachelor of Arts in history from the University of Memphis.